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Monthly Archives: July 2011

Wild Turkey 81 Takes Flight !

Wild Turkey® is expanding its portfolio with the addition of Wild Turkey 81 Kentucky Straight Bourbon Whiskey. The first whiskey solely crafted by Associate Distiller and Kentucky Bourbon Hall of Fame member Eddie Russell, Wild Turkey 81 was developed with bartenders and consumers in mind, creating a truly mixable spirit that delivers Wild Turkey’s famous kick every time.

Wild Turkey 81 was born through extensive research – that is if you consider sitting in bars across America talking to bartenders and whiskey fans research.  Having already collaborated with his father, famed Wild Turkey Master Distiller Jimmy Russell, on Russell’s Reserve® Bourbon and Rye, Eddie wanted to create a spirit all his own that met the needs of today’s whiskey drinker, who is looking to experience bourbon with mixers and in classic, good-time cocktails more and more.

“I discovered those folks who didn’t want the punch of Wild Turkey 101 were sorely disappointed by other whiskies that disappeared like a fox down a hole when mixed with things like cola,” said Eddie Russell.  “So with Jimmy’s blessing, I developed Wild Turkey 81 – an everyday whiskey that can stand up to any mixer or in any cocktail with the bold, in-your-face taste that is distinctively Wild Turkey.”

Wild Turkey 81 uses Wild Turkey’s famous high-rye mash for a spicy kick that lasts and lasts.  Hand-selected American oak barrels from the Ozark Mountains receive an “alligator char” before being filled at the distillery in Lawrenceburg, Kentucky.  Wild Turkey 81 is the only bourbon in the category to use this expensive, deep char (also called a “#4 char”), resulting in extreme vanilla and caramel flavors that are hallmarks of a Wild Turkey Bourbon.

The filled barrels are placed in wood-rack warehouses that use no heaters or air conditioners, unlike others in the category.  Continued Eddie, “Mother Nature’s got her hands all over this brand.  We like to do things the old fashioned way around here, letting the barrels age solely based on the weather that shows up on our doorstep that day, which creates a more balanced whiskey.”

Wild Turkey 81 is a masterful blend composed primarily of six, seven and eight year old whiskies, making it the longest-aged bourbon or Tennessee whiskey in its class.  The result is a whiskey with a deep, rich amber color, and a nose full of fruit, butterscotch, toffee and toasted oak. On the tongue, you discover cigar-box sweetness, caramel, vanilla and pear, with a long finish of rich spice notes and hints of toast.

“I’ve spent the last 30 years working with my son Eddie, and teaching him everything I know about making bourbon,” said Jimmy Russell, himself a 57-year whiskey veteran. “As soon as I tasted Wild Turkey 81, it was clear he was paying attention.  I am one proud Dad.”

Wild Turkey 81 shows up to the party wearing brand-spankin’-new duds, in the form of the first package change to the Wild Turkey family in nearly 15 years.  The classic bottle shape remains the same, but the label gets a “badass” makeover.  It is cleaner and more aggressive than before, with the famous Wild Turkey symbol standing proud.  The label gives a stronger nod to which Wild Turkey product you are about to enjoy – 81 or 101 – and shouts out our proud Kentucky heritage like never before.  The new packaging will be featured with Wild Turkey 81, Wild Turkey Rye, and the kickass granddaddy of them all:  Wild Turkey 101.

“Even a good old boy changes his shirt every now and again,” said Jimmy.

Wild Turkey 81 is priced at $19.99 (MSRP) and is available now in the US at bars, restaurants and spirits retailers nationwide.  It will be supported by an extensive marketing campaign featuring print, outdoor and digital advertising, as well as a loud, badass social media campaign.

Wild Turkey 81 joins an already impressive lineup of bourbons and rye whiskies from the Wild Turkey distillery in Lawrenceburg, Kentucky, including the iconic Wild Turkey 101, Rare Breed, Kentucky Spirit, Russell’s Reserve, and American Honey®.  Wild Turkey is distributed in the US by Skyy Spirits.

Skyy Spirits was founded and is headquartered in San Francisco, California.  More information on the company can be found at www.skyyspirits.com, www.facebook.com/skyyspirits, Twitter: @SkyySpirits and www.camparigroup.com.  Please enjoy Skyy Spirits brands responsibly and in moderation.

(Press Release Courtesy of Skyy Spirits.)

 
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Posted by on July 14, 2011 in Press Releases, Whiskey

 

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Celebrating National Pina Colada Day

……..With Summer in full swing, there is no better way to fight off the hot and sticky days of July than to cool down with a nice cold and icy drink. In search of the perfect drink, look no further than the Pina Colada, which celebrates it’s national holiday on July 10th. For years The Pina Colada has gained popularity and notoriety all in the same thanks to cheesy songs, over exposure in restaurant bars, and just plain bad bartenders, but for the sake of the classic cocktail we’ll share the proper ways to make one, as well as some delicious spins on the original recipe.
…..Pina Colada is spanish for “Strained Pineapple”, and has a bit of a muddled history. It’s creations dates back to the 1800’s where Puerto Rican pirate Roberto Cofresí, to boost his crew’s morale gave them a beverage or cocktail that contained coconut, pineapple and white rum. This was what would be later known as the famous piña colada. With his death in 1825, the recipe for the piña colada was lost.
…..The Pina Colada is then re-introduced in Peurto Rico on August 16, 1954 at the Caribe Hilton’s Beachcomber Bar in San Juan, Puerto Rico by its alleged creator, Ramon “Monchito” Marrero. Apparently, the hotel management had expressly requested Monchito to mix a new signature drink that would delight the demanding palates of its starstudded clientele. Monchito accepted the challenge, and after 3 intense months of blending, shaking and experimenting, the first piña colada was born. But it doesn’t stop there, also laying claim to the invention is the Barrachina Restaurant in Peurto Rico which claims in 1963 that while on a trip to South America, Mr Barrachina met a bartender who he worked with to create a drink containing pineapple juice, condensed milk, coconut creme, and ice in a blender.
…..So obviously it’s questionable history has a lot to do with its various recipes now in circulation. In addition to the various recipes claiming to be the original, there are also several variations that are purposefully different replacing specific ingredients or adding in additional ones. These variations include:

Chi Chi – Substituting the Rum with Vodka
The Miami Vice – Half of a Strawberry Daiquiri poured over a Pina Colada
The Staten Island Ferry – Coconut Rum and Pineapple Juice over ice

Today, if you go into 10 bars you will probably taste 10 different recipes, and combine that with the ability to make them at home with “ready to drink” recipes sold at your local package store (I don’t recommend these), and you’ve got a lot to choose from. Here are some of my favorite Pina Colada recipes:

Pina Colada:

  • 1 1/2 cup ice
  • 1/2 cup diced pineapple, frozen
  • 2 ounces pineapple juice
  • 2 ounces Coco Lopez coconut cream
  • 1 1/2 ounces white rum
  • 1 ounce dark rum
  • Pineapple slices
Put the ice, frozen pineapple, juice, coconut cream, and the white and dark rums into a blender. Blend until smooth and frosty. Pour the drink into 2 glasses and garnish the rim with pineapple slices.
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Banana Colada 
  • 3 ripe bananas, peeled and quartered
  • 18 ounces unsweetened pineapple juice
  • 4 ounces coconut milk
  • 3 ounces dark rum
  • 2 cups ice
  • 1/4 cup toasted coconut
Place bananas and pineapple juice in a blender and blend until smooth. Add coconut milk, rum and ice and mix until frothy. Garnish with toasted coconut.
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Strawberry Colada (Miamia Vice)
  • 2 oz Frozen Strawberries (Or Strawberry Puree)
  • 1 oz Light Rum
  • 1 oz Coconut Rum
  • 1/2 oz Coconut milk
  • 1/2 oz Simple Syrup
  • 1/1 Cup of ice
In a blender combine all ingredients and blend until desired consistency. Pour into a chilled glass and garnish with a sliced Strawberry.
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Now if this doesn’t keep you busy this weekend than nothing will. Enjoy and remember to drink responsibly. Class Dismissed !

 

 

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4th of July Cocktail Recipes

Happy 4th of July ! Enjoy this Independence day by cooling off with one of these delicious cocktails.

The 4th of July Cocktail (Courtesy of Guy Fieri)

  • 1 oz watermelon schnapps
  • 1 big splash Cranberry juice
  • 1 very thin slice jalapeno or serrano pepper
  • 1 slice lemon
  • 1 slice lime
  • 1 1/2 oz Tequila
  • 1/4 oz blue curacao
  • 1/2 ounce simple syrup
  • Watermelon wedge, for garnish (optional)

Mix the schnapps and cranberry juice in a shaker; pour into an ice-filled glass. Muddle the jalapeno pepper, lemon and lime slices, tequila, blue curacao and simple syrup (to make a batch, dissolve sugar in equal parts hot water and chill) in the shaker. Slowly strain into the glass over the red layer. Garnish with watermelon, if desired.
The Red White & Blue Cocktail ( Created by The Professional Drinker)

1/2 oz Ciroc Vodka
1/2 oz Ciroc Red Berry Vodka
1/2 oz Ciroc Coconut Vodka
3 oz Cranberry Juice
Splash of Lime Juice

Add all ingredients into a shaker with ice. Shake and strain. Garnish with a lime wedge.

Have a Happy 4th of July and remember to DRINK RESPONSIBLY ! Class dismissed !

 

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